Tourism

NEARLY 800 MILLION TOURISTS TRAVEL EVERY YEAR AROUND THE WORLD. THEY ARE EXPECTED TO DOUBLE BY 2025, OR 21% OF THE WORLD’S POPULATION…

COMPETITION BETWEEN DESTINATIONS IS BECOMING MORE AND MORE ACUTE: HOW TO BETTER WELCOME AND MAINTAIN ITS ATTRACTIVENESS, WITH WHICH NEW CULTURAL AND LEISURE OFFERS, HOW TO REINFORCE THE QUALITY OF ACCOMMODATION, ACCESSIBILITY, THE DIGITAL TRANSITION, BOOST ITS E-REPUTATION…

WE HAVE TO ADD NOW THE ISSUES OF SECURITY, GOODS AND PEOPLE, AS WELL AS THE CONSIDERATION OF ASIAN CUSTOMERS…

ACME CONSULTANTS CAN SUPPORT YOU WITH ALL THESE MATTERS THAT HELP TO STRENGTHEN THE TOURIST POWER OF YOUR DESTINATION: DIAGNOSIS OF STRENGTHS AND WEAKNESSES, DEFINITION OF STRATEGIC AXES, IDENTITY ENHANCEMENTE…

Your issues

  • To define the positioning of a town or a territory
  • Find a sustainable tourism offer for a specific territory
  • Help professionals be in phase with the new expectations of their clientele
  • To insert high-growth and attractive events in the local economy
  • To define the contents of a tourism policy (gastronomy, art and culture, natural heritage, rural areas …)
  • To implement the « welcome attitude »
  • To revitalise town centres and enhance the value of forgotten heritage

Our strengths

  • Qualitative investigative excellence at territorial marketing’s service
  • Networks in France and internationally which enable us to work with a team of recognised experts in their fields with an affinity for the subject matter
  • A prospective approach via our social trend observatory « EXTENSO » encouraging research for trend-dynamic linked solutions
  • Solid, well-established experience in the universe of sustainable development

Méthodologies

CONSULTATION OF EXPERTS

FILMED ETHNO-DOCUMENTARIES

FOCUS GROUPS

ASSESSMENT AND DIAGNOSTICS

COMPARATIVE BENCHMARKING

CREATIVE FOCUS GROUPS FOR TREND-SETTERS

MARKETING CONCEPT PRE-TESTS

CREATIVE MODERATION OF STEERING COMMITTEE

GUIDED TOURS WITH EXPERTS

EXPLORER OF SOCIETAL TRENDS (EX.TEN.SO) ®